Twitter Marketing For Dummies

09/24/2010 | | 0 Comments »
Twitter Marketing For Dummies

EBook Description An introductory guide to effectively using Twitter to grow your business! The field of social media marketing is exciting, cutting-edge, and…open to almost anything! Twitter’s style of quick remarks lends itself to a carefree, conversational tone, ripe for passing along a plug, sharing a suggestion, or referencing a recommendation. This fun and friendly book is an excellent first step for gaining insight on how to effectively use one of the most popular social media tools to expand the success of a business. In addition to covering the basics of Twitter, this easy-to-understand guide quickly moves on to techniques for incorporating a Twitter strategy into your marketing mix, combining new and old media, building your network, using Twitter tools,

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Facebook Marketing For Dummies

09/24/2010 | | 0 Comments »
Facebook Marketing For Dummies

EBook Description Discover how to leverage the power of the Facebook community to achieve your business marketing goals Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook, an organization can market and promote their brand, products, or services via the network’s built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing. Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook. A helpful reference that discusses essential strategies, tactics, and

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Drupal E-commerce with Ubercart 2.x

08/01/2010 | | 0 Comments »
Drupal E-commerce with Ubercart 2.x

Ebook Description Build, administer, and customize an online store using Drupal with Ubercart Create a powerful e-shop using the award-winning CMS Drupal and the robust e-commerce module Ubercart Create and manage the product catalog and insert products in manual or batch mode Apply SEO (search engine optimization) to your e-shop and adopt turn-key internet marketing techniques Implement advanced techniques like cross-selling, product comparison, coupon codes, and segmented pricing A step-by-step tutorial with an example-oriented approach with many screenshots to guide you through the book seamlessly In Detail Ubercart is an exciting open source e-commerce package that fully integrates your online store with Drupal. Ubercart leverages the advantages of Drupal’s major core and contributed systems, providing your users with shopping cart

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Drupal 6 Social Networking

07/27/2010 | | 0 Comments »
Drupal 6 Social Networking

Product Description Build a social or community web site, with friends lists, groups, custom user profiles, and much more Step-by-step instructions for putting together a social networking site with Drupal 6 Customize your Drupal installation with modules and themes to match the needs of almost any social networking site Allow users to collaborate and interact with each other on your site Requires no prior knowledge of Drupal or PHP; but even experienced Drupal users will find this useful to modify an existing installation into a social web site In Detail Drupal is ideally equipped to be used as a base system for creating a custom social networking site like Facebook and MySpace. While these large social networks have their place,

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